An Experience that is So You.

By Somi is a boutique travel and lifestyle curator devoted to experiences that stay with you. Thoughtfully composed, personal, and designed to unfold with ease.

Founded on a shared appreciation for culture, aesthetics, and detail, By Somi approaches travel as a form of design. Every element is intentional: the pace, the setting, and the small moments in between.

We tailor-make trips, from intimate escapes to special celebrations; shaped by clear intention, expert coordination, and meaningful cultural connection. Whether escaping with someone special or discovering a new destination with friends, each experience is designed to feel exactly as it should: effortless, cohesive, and memorable.

By Somi works behind the scenes to bring each trip to life, collaborating with trusted partners and local experts, and guided by a refined eye for what truly elevates an experience. We take the time to understand our clients preferences and unspoken expectations.

The result is elevated travel that makes the impossible feel possible, and the opportunity for adventure feel endless.

From everyday travel to once in a lifetime trips, everything will be SoYou. By Somi